I’m India Hines, founder of Hinesight Media. For more than a decade, I’ve worked across marketing, customer growth, retail media, e-commerce, and brand strategy—helping businesses understand their customers and turn opportunities into action.
I’ve managed significant marketing investments, helped shape campaigns, and worked at the intersection of customer behavior, business performance, and growth.
Beyond the numbers, I’ve also spent time coaching women through career and business decisions, including work with Dress for Success. That experience reinforced something I believe deeply: good strategy isn’t just about finding the right answer. It’s about helping people feel clear and confident enough to move forward.
Today, I bring that experience to expertise-led businesses that need more than ideas. I help figure out what needs to change, connect the right systems and people, and make the changes happen.
The Experience
How I Think
Before recommending more marketing, a new offer, or another system, I look at what’s actually happening in your business.
Where are opportunities being missed? What’s creating extra work? Where are customers dropping off?
Sometimes the answer is more marketing. Sometimes it’s better operations, connected systems, or a different way of doing things.
Why I Work With Founders
Most founders are excellent at the work that made them start their business. But growing a business requires a different set of decisions, systems, and skills.
I love being the person who can see the bigger picture, connect the pieces, and help turn the next big idea into something real.
You don’t need to have all the answers. Let’s talk about where your business is, what you’re working toward, and whether Hinesight is the right fit.